We can help you win the war on ineffectual advertising.

Holmes & Co. bases every campaign for every client on a well-defined strategy, developed in conjunction with the client and approved by all decision makers. Each marketing plan contains the answers to three simple questions:

1. Who are we talking to?
2. What do we expect them to believe?
3. Why should they believe it?

While the questions are simple, arriving at answers is not always easy. But, hand-in-hand with our clients we utilize market research, operational realities, management knowledge, competitive considerations, and experience to reach understanding and a create a strategic plan that can penetrate the unconscious defenses of your prospects.